IMEX Case Study
This month, as part of International Women's Day on Thursday March 8th, our focus is the United Nations Sustainable Development Goal of gender equality. As we use our case study series to explore the potential of our industry to inspire and deliver on the United Nations Sustainable Development Goals, it makes sense to focus on a company which consistently champions gender equality within their journey to sustainability.
The IMEX group is a leading company in organising global trade shows in the meeting and the events sector. IMEX Frankfurt has been operating since 2003, whilst IMEX America, based in Las Vegas, began in 2011. Both trade shows offer unprecedented business opportunities combined with a great industry gathering. Exhibitors at the trade shows include hotels, cruise lines, airlines, spa resorts, tourist offices and more. The company also champions sustainability within its events and its education of global brands and leaders: for example, IMEX produces a tailored 'Sustainability Exhibiting Guide' given to every attendee at the yearly event, offering top tips and advice for improving sustainability at the event and in businesses around the world.
To find out more of IMEX's sustainable work within the business and meetings events industry, please click the link below!